The association also welcomed four new board members and named new officers.The Pennsylvania Food Merchants Association (PFMA) welcomed Pennsylvania’s food and beverage industry leaders to Lancaster earlier this week for its two-day annual conference at the Lancaster Marriott at Penn Square. "It's always a joy to unite our new members with long-standing partners for a rich blend of connection and education," said Alex Baloga, president and CEO of PFMA. "This year we grew our mini trade show to 14 vendors and had four enlightening sessions that touched on artificial intelligence, the PA Preferred program, branding, and training." The event opened Tuesday, May 7, with the association's annual and wholesalers' meetings, followed by the mini trade show. Fourteen vendors — ranging from meat manufacturers to energy and insurance providers to tech companies providing digital services — showcased their offerings to fellow members throughout the evening. Vendors were:
Attendees also were offered free headshots courtesy of the Webber/Smith Group. And on Wednesday morning, the Painterland Sisters treated members to samples of their organic skyr yogurt. During Tuesday evening's dinner, Patrick Andrews, division chief of markets at the Pennsylvania Department of Agriculture, gave a keynote address on the benefits of the PA Preferred program. Andrews discussed the various aspects of the program, including Homegrown By Heroes for PA Preferred members who are veterans; the Farm to School Network connecting local farmers with neighboring schools; and the new PA Preferred Organic designation, which was signed into law last fall by Gov. Josh Shapiro. On Wednesday, May 8, attendees reconvened for three panel discussions presented by representatives of member organizations.
Boad of Directors ChangesPrior to the start of the conference, PFMA's Board of Directors met and approved four new directors.
Additionally, the board approved its new executive officers for a two-year term.
PFMA is grateful to the attendees, presenters and vendors who made the conference possible, especially our Corporate Leadership Program sponsors. Photos from the event can be found on the 2024 PFMA Annual Conference page. The 2024 Fall Legislative Conference is scheduled for Oct. 29-30 at the Hershey Country Club. Details are forthcoming and can be found at pfma.org/2024FLC. The Pennsylvania Food Merchants Association, a statewide trade association advocating the views of the food and beverage retail industry, is thrilled to announce the appointment of Larissa Newton as director of communications and media relations. With a background spanning print and digital journalism, website and social media management, and state government communications, Larissa brings a unique blend of skills and perspectives to the role. She will manage the association’s website, monthly and annual publications, biweekly podcast, social channels, media relations, and the overall marketing communications strategy for the association. Most recently, Larissa was director of digital communications for Diversified Search Group, an executive search firm based in Philadelphia. Prior to that, she spent six years as the digital director for the Pennsylvania Department of Transportation, where she managed the department’s public digital presence – including multiple websites, social media platforms, and more. Larissa also spent nearly 10 years working in journalism as an editor for the Central Penn Business Journal and The Sentinel newspaper in Carlisle, Pa. She received PennDOT’s Star of Excellence award in 2021 and the Robinson Prize for Excellence in Copy Editing from the American Copy Editors Society (ACES) in 2015. “We are delighted to welcome Larissa to our team,” said Alex Baloga, president and CEO of PFMA. “As our industry continues to evolve, the ability to communicate effectively and manage media relationships is crucial. Larissa's expertise will be instrumental in strengthening connections with current members and sponsors, advancing our mission, and enhancing our visibility across the region.” Following the passage of SB 596 in the General Assembly today, Pennsylvania Food Merchants Association President and CEO Alex Baloga released the following statement:
“PFMA was proud to lead a coalition in support of SB 596, legislation which provides needed updates to Pennsylvania's laws to address this increasingly pervasive and dangerous form of retail theft carried out by criminal organizations for profit. “The fact is, organized retail crime represents almost a $100 billion issue for the retail industry, and PFMA’s retail members, chiefly groceries and convenience stores, are in the crosshairs. We are grateful for the leadership of Sen. Dave Argall (R-Schuylkill), sponsor of the legislation, and the other lawmakers, businesses, trade associations and stakeholders who shared our support for this measure. I urge Governor Shapiro to sign this important piece of legislation into law.” In addition to updating Pennsylvania’s organized retail theft statute, SB 596 establishes a new task force under the authority of the state Attorney General to target and prosecute the individuals coordinating and leading this criminal activity. The bill now goes to the desk of Governor Josh Shapiro for his signature. At a hearing of the Pennsylvania House Finance Committee this week, Linda Smith, payments manager for Pennsylvania Food Merchants Association member/sponsor Sheetz, along with the payments reform advocate John Drechny, CEO of the Merchant Advisory Group, testified in support of legislation to prohibit credit card networks from charging “swipe” fees on the sales tax collected and remitted to the state by retailers in Pennsylvania.
Unknown to most consumers, merchants are charged a fee averaging over 2% of the transaction – including the sales tax – every time a customer pays by credit card. “For more than 70 years, Sheetz has been a valued partner with the state collecting sales tax,” Smith told committee members. “However, with the proliferation of credit card payments and under the current swipe fee system, we are now penalized for it.” Sheetz estimates that the company has paid more than $1 million to credit card companies over the past year simply for processing the sales tax portion of credit card transactions. “We should not be charged a swipe fee on funds we are not keeping as a business, particularly where those funds are being collected and remitted as a service to Pennsylvania,” Smith said. Drechny told the committee that removing the fee from the sales tax portion of transaction is both technically feasible and should not be costly to retailers. “This is not a matter of the technical ability to avoid imposing interchange fees on sales tax amounts that merchants must pay to the state,” Drechny said. “Instead, this is an issue of the desire of those who benefit from charging the merchants an additional amount to retain high profits.” In correspondence to the committee, PFMA President and CEO Alex Baloga wrote, “exempting sales tax from the swipe fee will keep money in the state… 20 to 25 cents from every hundred dollars of taxable goods that would now remain with the retailer to spend on store improvements, employee compensation, and be more aggressive on pricing.” For many merchants, swipe fees are now the highest operating cost after labor. In an environment of strong competition and narrow margins, this ever-rising cost ultimately must be built into pricing, driving up expenses for the average family by close to $1,000 a year, according to the Merchants Payments Coalition. Milo’s Tea Company is a family-owned, Certified Women-Owned Business with corporate headquarters in Birmingham, Alabama. Milo’s has been brewing the best tasting, closest-to-homemade iced tea for three generations and counting. Milo’s teas and lemonades taste just like homemade because its family recipe includes only a few simple ingredients and does not contain preservatives or added colors. Milo’s can be found in the refrigerated section of thousands of retailers across the United States. Learn more at www.drinkmilos.com.
Philadelphia Wholesale Produce Market: Delivering fresh and healthy produce is our passion. It has been for generations. In fact, you can trace many of our merchants’ roots all the way back to the earliest fruit and vegetable marketplace in Philadelphia, Dock Street, where wholesalers bought or consigned goods from local farmers. For many of our merchants, it was on Dock Street where a lifelong obsession began to deliver the world’s finest and freshest produce. Hoffman’s Exterminating is on the cutting edge of technology and industry advancements when it comes to Pest Control. Learn more about Hoffman’s and get ready for the level of pest control service you deserve by visiting their website: hoffmanexterminating.com The Ferrero Group has a strong global presence, and Ferrero products are present and sold, directly or through authorized retailers, in more than 170 countries belonging to the entire international community. An extensive and constantly increasing presence that attests to the quality of the products, the group’s ability to adapt and respond quickly to the needs of different markets, and the fact that the group and its products are in tune with the daily needs of consumers around the world. Grubhub Inc. is an American online and mobile prepared food ordering and delivery platform based in Chicago, Illinois. Founded in 2004, it is a subsidiary of the Dutch company Just Eat Takeaway since 2021. Xode is a label printer with a wide range of multi-color printing capabilities, including 4-color process. With the latest narrow-web-press and digital equipment and more than 50 years of experience, Xode can consistently and economically deliver superior quality pressure-sensitive labels and tags of all types. Feeding Pennsylvania is the statewide association of nine Feeding America-affiliated food banks. The mission of Feeding Pennsylvania is to promote and aid our member food banks in securing food and other resources to reduce hunger and food insecurity across the state and to provide a shared voice on the issues of hunger and food access within the Commonwealth of Pennsylvania. The Mid-Atlantic Regional Cooperative (MARC) is a member-led regional produce cooperative of Feeding America Food Banks serving the Mid-Atlantic Region from Maine to Virginia. Learn more about Feeding PA and their programs: www.Feedingpa.org Sushi Awarsei is created by the love and happiness of food. The company is dedicated to helping immigrants settle in the US and encouraging them to aspire to entrepreneurship. Created by immigrants for immigrants. Correlate, LLC is an ATM cash dispensing and Merchant Services business currently operating in 6 states, including Pennsylvania. Dynamic Entry Solutions designs, installs, and maintains commercial security products, specializing in swing gates and turnstiles for commercial entryways. Mike’s Amazing / Chefler Foods LLC The Mike’s Amazing brand of mayonnaise, mustards, vegetable oils, vinegar, sauces and salad dressings reflect the obsessive pursuit of perfection of food industry veterans Michael Leffler (CEO) and Michael Kurland (CFO). Delivering only the highest quality products with a level of personal service unmatched in the marketplace, Mike’s Amazing is currently one of the fastest-growing #condiments brands in the nation. What are your top three legislative priorities in 2023? As Majority Chair of the Aging and Older Adult Services Committee, I am focused on issues that have a direct impact on our seniors. This population is growing and we need to have the infrastructure and services to meet their needs. Right now, I see a great need for safe, affordable housing and more health care workers in nursing facilities across the state. Our committee has caring, smart legislators that want to find bi-partisan solutions. I’m looking forward to passing bills that will have positive changes for our older Pennsylvanians What are the important issues facing your district? I represent Cumberland and Dauphin Counties. I’ve spoken to all four superintendents in the school districts that I represent. There is a need for teachers and substitutes in the classrooms. Last fall, we put together a package of bills that would remove some barriers for teachers to obtain their certificates and help relieve the financial burdens. A quality public education for students will help prevent gun violence which is also a problem in parts of my district. I will continue to work hard to make sure we adequately fund our schools so we can give students the best education and future. But in the meantime they need to have the resources to pay for rising costs of bus transportation, cyber charter school reimbursements, building maintenance and special education. Where do you shop locally for food? I go to Weis, Giant and Aldi’s. What is your favorite vacation destination? My family visited Italy last summer and loved every minute there! My daughter decided to study a semester abroad in Rome next year. I guess we “have” to go back! What are the biggest challenges for grocers in your district? I first want to thank the grocers for staying open during the pandemic. I can’t imagine what they had to go through to keep their employees and customers safe while staying open. I believe some current challenges are attracting workers and trying to keep the cost of food low while dealing with inflation and supply chain issues. What are your biggest challenges and successes as a legislator? I served 10 years in the minority party. It was difficult to keep reintroducing bills that I felt would help my district but then not come up for a vote. Now that I am part of the majority, I have been able to pass bills that would expand the Property Tax Rent Rebate program that is now law and pass a higher minimum wage that is currently in the Senate. What is your favorite food or meal to cook? I grew up watching my grandmother cook Korean food when she lived with us. There are certain dishes like soups that bring comfort and memories of my childhood. What do you like to do for fun? I like to visit state parks and hike with my family. When I’m not hiking, I like to take power naps on the weekend! Family Meals Month is officially celebrated in September. A month-long campaign that encourages families to come together at least once a week to share a meal. The “holiday” first began as a movement to bring families together to enjoy a meal at least one time a month. Studies have shown frequent family meals lead to better nutrition and family dynamics. Since it began in 2015, Family Meals Month has championed the importance of family meals, and the benefits of families having meals together have been supported by thousands of studies. PFMA realizes that the reality of family meals may be a struggle with busy schedules, time constraints, and other commitments. Many of our members are participating in Family Meals Month, and we wanted to share with you a few ways they are getting involved this year! Wakefern Food Corp., the largest retailer-owned cooperative in the United States, is getting involved in Family Meals Month by asking their customers to make the commitment of one more family meal a week. Even the simple addition of one meal a week has been shown to help kids grow into more respectful adults. Wakefern Food Corp. shares that family meals are linked to higher grades, and lower risk of obesity for both adults and children who have regular family meals. In short, the benefits go far beyond physical health, but their emotional and mental health, too. In order to help their customers prepare one more meal at home each week, Wakefern Food Corp. has a Family Meals Month recipe book that they sent to all of their stores. This recipe book is also available as a digital PDF. Every week during September, they coordinated 3 sale items to align as a “meal deal” and could be used in a recipe that was featured in the recipe book. Wakefern Food Corp. didn’t just stop at their cookbook and sale items; and they had a coordinated social media effort every week where they showed ways to use the weekly themes of taco night, pasta night, comfort food, and sheet pan suppers to create customizable meals. They also focused on three health attributes: diabetic-friendly, plant-goodness, and simple ingredients which shoppers can visit and shop by from their sr.com/welleveryday page. A month-long campaign like Family Meals Month gives our members a great opportunity to collaborate. Wakefern Food Corp. was excited to collaborate with Homemade, an online cooking school where they hosted virtual cooking classes offered for free to their customers. They made potato chorizo tacos and coffee margaritas featuring Kraft products. We hope everyone had a great September and got involved with Family Meals Month! September is National We Card Month, a national awareness month encouraging retailers to ramp up and renew their training and compliance efforts while the U.S. Food and Drug Administration (FDA) is stepping up enforcement activities around underage tobacco sales. We Card is providing retailers with several key steps to ensure they can comply with state and federal regulations, including:
We Card is a national nonprofit organization that represents a unified coalition of trade associations, retailers, wholesalers, and manufacturers to support retailers of tobacco and other age-restricted products. Retailers use We Card’s educational and training services to comply with federal and state laws while working to prevent underage tobacco, e-vapor, and other age-restricted product sales. To access education and resources, visit: wecard.org The Pennsylvania Food Merchants Association is pleased to welcome a new member to its Board of Directors. PFMA welcomes Jonathan Cruz, Vice President of Sales Support at Albertsons. “It is always a pleasure to welcome members of the food and beverage industries to our PFMA Board of Directors,” said Alex Baloga, president and CEO of PFMA. “We look forward to the contributions Jonathan will make, lending his experience and deep knowledge of the industry.” Cruz has been a valued member of the Albertsons family for over ten years, contributing significantly across two different banners. In total, Cruz has over 20 years of experience in the retail industry. His previous roles include managerial positions at Walmart and Giant of Landover. Before the retail sector, Cruz proudly served our country for eight years in the United States Marine Corps. PFMA is led by a 38-member Board of Directors that includes retail and associate members. This volunteer group shapes the association's agenda. Members are elected to unlimited three-year terms. The Pennsylvania Food Merchants Association is pleased to welcome a new member to its Board of Directors. PFMA welcomes David Simonetti, Senior Director of Store Operations and Business Operations for Wawa, Inc. “What a great addition to our board; it is always a pleasure to welcome members of the food and beverage industries to our PFMA Board of Directors,” said Alex Baloga, president and CEO of PFMA. “We thank David and Wawa for their dedication to the association and look forward to benefitting from David’s perspectives and expertise.” David Simonetti is a Senior Director of Store Operations for Wawa, Inc. In his role, he is responsible for the Pennsylvania and NJ Markets and Store Operations Business Support Services. He joined Wawa in 2014 after spending the previous 9 years with Five Guys Enterprise as the Regional Director for Northeast Operations in the US and Canada. During his time at Five Guys, he played an integral role in building the brand and growing the company from 40 to nearly 1,200 locations. David has a diverse background that also includes time in the automotive industry with Volvo Cars of North America. David received his MBA from American University and his BA from The George Washington University. He is a father of four children, including his daughter Lena who was born with Down syndrome. His interest in supporting those with special needs led him to become a member of the Board of Directors for Special Olympics Pennsylvania. He is also a Co-Founder and Donor Advisor for PHL Cares, a high-impact business-led response to Philadelphia’s chronic street homelessness problem mobilizing resources and leadership for real solutions – housing, jobs, and services - to end homelessness. PFMA is led by a 37-member Board of Directors that includes retail and associate members. This volunteer group shapes the association's agenda. Members are elected to unlimited three-year terms. |
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May 2024
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